Svpply

In conjunction with the public launch of their sleek online user-driven catalog, we had a feature page and promo code sale with Svpply in November 2010.

Svpply is a user driven online catalog led by Ben Pieratt, Eric Jacobsen and Zach Klein. Svpply had just opened registration after being invite-only for about one year. As Zach puts it, "We did all of this to answer a question: If you could build a physical store with shelves of goods that change depending on who walked in, then how would its online catalog work?"

By tracing cowpaths, the Svpply team created a system that allows users to browse products, bookmarklet them and then reference their items back at Svpply in a consistent and clean designed database format. In other words, you get to design and share your own dream team store. Svpply is free, exceptionally easy to use and we recommend that you create an account, stat.

www.svpply.com